Every time a lead comes in (Meta Ad, WhatsApp, Instagram DM, referral) follow this exact flow.
Send this message on WhatsApp:
"Hi [Name], thanks for reaching out to KineticxHub! Quick question — what does your business do and roughly what's your monthly revenue?"
Bracket them:
| Reply |
Bracket |
Action |
| Rs 20L+/month |
A |
Priority — book call same day |
| Rs 10-20L/month |
B |
Book call within 24 hrs |
| Under Rs 10L/month |
C |
Website-only offer, no ads |
| No reply in 48hrs |
Dead |
One follow-up then walk away |
- Google their business name — note website quality, ranking, reviews
- Check if they run Google Ads: search their service + city, look for "Sponsored"
- Check Meta Ad Library: facebook.com/ads/library — search business name
- Check their Instagram/GMB — follower count, last post, review count
- Save notes in CRM before the call
Proof to use on call: FixPlanet — Rs 347/lead, 15+ leads/day, Google Ads, Bangalore phone repair.
- Open (2 min) — "I spent time on your business before this call. Here's what I noticed..." [2-3 specific observations]
- Qualify spend (3 min) — "What are you spending on ads? What's your cost per lead?"
- Calculator close — do the wasted-spend math out loud with their numbers
- Villain line — "Right now someone searching [their service] in [their city] is landing on a competitor. That was your customer."
- Offer the free audit — "Before you pay us anything, let us show you exactly where the money leaks."
KxH (Ads) proposals:
- Use portfolio HTML from KXH_deliverables folder
- Customise: client name, their ad spend, CPL estimate, FixPlanet proof
- Convert to PDF or send as URL — see HTML to PDF Guide
BAT (Website) proposals:
- Standard scope: 4 pages (Home, Services, About, Contact)
- Quote: Rs 25,000-40,000 one-time + Rs 3,500/mo maintenance
- Proof: Yashasvi site delivered in under 15 days
WhatsApp message after sending:
"Hi [Name], just sent the proposal. It covers exactly what we discussed — [one line summary]. Happy to walk through it on a quick call. Let me know by [date] so I can block your slot."
| Day |
Action |
| Day 0 |
Send proposal immediately after call |
| Day 2 |
WhatsApp: "Did you get a chance to look?" |
| Day 4 |
New value drop — audit teaser or competitor insight |
| Day 7 |
Final: "I have one slot opening up this week — wanted to check before I fill it" |
| Day 8+ |
Move to cold in CRM. Stop chasing. |
After every touchpoint update CRM at admin.kineticxhub.com:
- Status: LEAD > FOLLOWUP > ORDER > ACTIVE
- Add voice note or typed note with what was discussed
- Set follow-up date